Model Assumptions: Revenue is generated from two streams: (1) $0.99 per rent payment when artists pay weekly booth rent through Zinovi, and (2) $0.99 per client booking made through Zinovi's booking system. Stripe connected account fees of $1.50/month per active account are deducted. Growth decay reduces the growth rate each year (e.g., 20% in Y1 becomes 15% in Y2 at 25% decay), reflecting market maturation. Monthly churn accounts for salons leaving the platform. All projections are pre-revenue from additional streams (promoted listings, advertising, premium analytics).